About Us

One team.
Many brains. Endless possibilities.

Brainlake is an experience design agency shaping digital futures across the Middle East and beyond. We combine strategy, customer experience thinking, design and AI innovation to create journeys and digital products that people love to use.

Our Philosophy

Design is more than screens. It is the way people experience a service, a product or a brand. At Brainlake, we believe design should be:

Human-centered

Built around real needs and behaviour.

Strategy-led

Guided by insight, not assumptions.

Measurable

Delivering outcomes, not just outputs.

Collaborative

Created with clients and their teams.

Human-centered

Built around real needs and behaviour.

Strategy-led

Guided by insight, not assumptions.

Measurable

Delivering outcomes, not just outputs.

Collaborative

Created with clients and their teams.

Human-centered

Built around real needs and behaviour.

Strategy-led

Guided by insight, not assumptions.

Measurable

Delivering outcomes, not just outputs.

Collaborative

Created with clients and their teams.

Our Story

Since the early days, we have been trusted by ambitious brands, governments, and innovators across the region.

2018

Brainlake is founded in Dubai.

15+ government agencies served

Across the Middle East.

100+ digital journeys launched

across industries.

Millions of citizens and customers impacted.

Across the globe

The Brainlake Edge

End-to-end design

From discovery to pre-build validation.

CX expertise

Mapping customer journeys across all touchpoints.

AI leadership

Readiness, strategy, and agent build and maintenance.

Talent deployment

Designers, researchers, and strategists as part of your team.

Leadership

Founder’s Note

"At Brainlake, we believe in design as a force for transformation. Our work is about turning complexity into clarity, and helping organisations create digital products that truly matter to people."

Maher Awar

Founder

Let’s design what’s next.

Whether you are launching a new product, rethinking your customer journey, exploring AI, or scaling your team, Brainlake is here to help.