Product Design

Product Design

Green Fern

From discovery to pre-build validation, we design digital products people love to use.

UX Strategy & Architecture

  • UX strategy & roadmapping
  • Information architecture
  • Customer journey mapping (within the product)
  • Behaviour personas & archetypes

Discovery & Research

  • Product discovery workshops
  • UX audits & heuristic evaluations
  • Competitive benchmarking
  • Accessibility & inclusive design audits

Design, Writing & Validation

  • UX writing & content design (microcopy, onboarding, error states, CTAs)
  • Interaction design
  • Prototyping & usability testing
  • Service blueprints (for digital workflows)
  • Design systems & component libraries

Pre-build & Support

  • QA & pre-build validation
  • Design QA guidelines for development handoff
  • Continuous optimisation & support

Ready to design your next product?

Ready to design your next product?

Ready to design your next product?